Press release writing and distribution

Introduce your book to journalists and outlets with a clear announcement. We write the release and send it out for you; each outlet decides whether to cover it.

Ask for a press release quote

What we write and send

A book press release gives journalists the facts: what your book is about, who wrote it and where readers can get it. We write that announcement and send it to journalists and outlets.

Before commissioning the work, agree the release content, the distribution scope and destinations, and the delivery report. A record of distribution tells you what was sent and where; it is different from published coverage.

What to prepare

Share your book title and description, author name and biography, publication details, cover, links to buy and the contact information you want made public. Tell us what is new about the book and check the facts in the release before it is sent.

Which publishing packages include press releases?

Press releases are listed in these publishing packages:

  • Premium
    • Media & Press Release Placement
  • Rockstar
    • Media & Press Release Placement
  • Legend
    • 4 Press Releases with Media Placement

Confirm the number of releases and distribution scope for your package. For a separate release, ask for a quote.

Check the current publishing package inclusions

Distribution and editorial coverage

Sending a release gives an outlet information to consider. Publication, interviews and other coverage remain its editorial decision. No release can promise coverage or sales. You keep all rights and 100% of the royalties to your books.

Explore our book marketing services or bring your book information together with an author website.

Book press release questions

What does a book press release contain?

A press release announces your book with the facts journalists and outlets need: what the book is, who wrote it and where readers can get it. Prepare your book description, author biography, publication details and public contact information.

Where is the press release sent?

We send the release to journalists and outlets. Ask us to confirm the distribution scope and destinations for your book before work begins, and request a delivery report. Distribution does not mean an outlet will publish a story.

Which packages include press releases?

Check the current package inclusions on this page. The number of releases and the wider media work depend on the package. Confirm the scope before commissioning the work.

Can I request a press release separately?

Ask for a quote, share your book details and agree what will be written and sent, the destinations and the delivery report before work begins.

Does distribution guarantee coverage or book sales?

No. Coverage is an outlet's editorial decision. Sending a release does not guarantee an interview, a published article, reviews or sales. You keep all rights and 100% of the royalties to your books.